Pitching an easy paywall platform. The pitch? The ability for you to run the dashboard with eight types of content to sell and eight different ways to sell it. What would your community choose?
Posted by Journalism Accelerator on March 26, 2012
Topics: Distribution, Experiments, Resources, Revenue Tags: Alternative Revenue, Content, Fundraising, Marketing, Paywall, Revenue
Two days, 300 comments and 50 participants later, what did we learn? Publishers share revenue practices offered in a comprehensive easy to use index to help you hammer out new tracks to prosperity.
Posted by Emily Harris on March 21, 2012
Topics: Blog, Community, Distribution, Revenue Tags: Advertising, Alternative Revenue, Business Models, Collaboration, Community Engagement, Consulting, Content, CRM, Featured, Local News, Niche Publishing, Partnerships, Revenue, Training
Go deep, surface themes, full metal distillation of the forum sliced into a usable body of knowledge you can build on, grow and mulch from. With handy jump links!
Posted by Emily Harris on March 21, 2012
Topics: Blog, Community, Distribution, Revenue Tags: Advertising, Alternative Revenue, Business Models, Collaboration, Community Engagement, Consulting, Content, CRM, Local News, Niche Publishing, Partnerships, Revenue, Training
How-tos of basic business practices Does managing a sales staff stretch your comfort zone? What are all the different products you offer? How much do you pay for paper clips? The content here distilled from the recent JA forum on increasing revenue, where publishers running local and niche news sites shared what they’ve learned about...
Posted by Emily Harris on March 21, 2012
Topics: Blog, Community, Distribution, Revenue Tags: Advertising, Alternative Revenue, Business Models, Collaboration, Community Engagement, Consulting, Content, Local News, Niche Publishing, Partnerships, Revenue, Training
The metaphor is reborn: “content is NOT king; it is queen. The point is that community building is king.” Does this yield collaboration as offspring? Affirmations and wisdom to inspire
Posted by Emily Harris on March 21, 2012
Topics: Blog, Community, Distribution, Revenue Tags: Advertising, Alternative Revenue, Business Models, Collaboration, Community Engagement, Consulting, Content, Local News, Niche Publishing, Partnerships, Revenue, Training
Nuggets from two days of talk on money and publishing. How do you build half a dozen revenue streams? What do partnerships look like through a financial lens? Tips to use, connections to make.
Posted by Emily Harris on March 15, 2012
Topics: Blog, Community, Revenue Tags: Advertising, Alternative Revenue, Business Models, Collaboration, Community Engagement, Consulting, Content, Local News, Niche Publishing, Partnerships, Revenue, Training
Go deep, not wide, in content and audience. That’s my quick overall takeaway from today, Day Two of our forum on sustainable journalism. Today’s conversation focused on particular opportunities for niche sites. Let’s start with this question, and a thanks to the Oregonian News Network’s Cornelius Swart for posing it: Who if any have done...
Posted by Emily Harris on February 29, 2012
Topics: Blog, Craft, Experiments, Revenue Tags: Ad Revenue, Alternative Revenue, Audience Engagement, Business Models, Freelance, Investigative Journalism, Networks, Niche Publishing, Revenue, Social Media, Training
Niche news startups have unique advantages and particular challenges in the pursuit of sustainable revenue. Meet publishers featured in the sustainable journalism forum and compare notes.
Posted by Emily Harris on February 23, 2012
Topics: Blog, Community, Craft, Revenue Tags: Advertising, Alternative Revenue, Business Models, Hyperlocal, Investigative Journalism, Local News, Nonprofit, Revenue, Training, Web Traffic
True tales on the road to financially sustainable local news. Trade tips and experience with journalists, business experts and more. Tues., 2/28 and Wed., 2/29. Live window runs 2 to 3:30 EST daily.
Posted by Emily Harris on February 22, 2012
Topics: Blog, Community, Revenue Tags: Advertising, Alternative Revenue, Business Models, Deals, Hyperlocal, Local News, Print Media, Revenue
The Chinese calendar predicted high risks and rewards in 2012, the celebrated Year of the Dragon. As this year wraps up, check out what a range of leaders working for sustainability in the news business expected, and share what you learned in 2012.
Posted by Emily Harris on February 8, 2012
Topics: Blog, Craft, Experiments, Revenue, Technology Tags: Ad Revenue, Alternative Revenue, Business Models, Experimentation, Fundraising, Future of News, Opportunity, Revenue