Illuminating the challenges faced by small businesses in small towns and rural areas, with insight into useful tactics for achieving success and overcoming challenges.
Posted by Journalism Accelerator on July 9, 2013
Topics: Community, Resources Tags: Business Models, Business of News, Collaboration, Community Engagement, Entrepreneurship, Finance, Funding Models, Hyperlocal, Journalism Business, Marketing, Revenue, Strategy
High quality (and free) downloadable case studies and inspirational success stories on building revenue and audience; Epublisher, a premium priced eCommerce services shop, offers rich experience.
Posted by Journalism Accelerator on March 1, 2013
Topics: Resources, Technology Tags: Best Practices, Content, Digital Media, Epublishing, Marketing, Revenue, Technology
A content exchange to offer your content to the world, and get a stream from alt weekies to deepen your coverage. A win win where local stories turn national, a member based community working smart.
Posted by Journalism Accelerator on March 1, 2013
Topics: Distribution, Resources, Revenue Tags: Audience Development, Collaboration, Content, Digital Platforms, Local News, Market Intelligence, Marketing
JA interview goes beyond the usual suspects, offering business insights from global campaigners on building village loyalty one story at a time.
Posted by Emily Harris on July 25, 2012
Topics: Blog, Community, Revenue Tags: Community Engagement, Local News, Marketing, Niche Publishing, Revenue, Social Media, Storytelling
Enjoy, rank, offer and source cartoons and comic journalism on this collaborative cartoon publishing platform, built to meet community needs for easy, fair distribution and fresh revenue models.
Posted by Journalism Accelerator on July 13, 2012
Topics: Community, Distribution, Experiments, Resources, Revenue Tags: Cartoons, Collaboration, Content, Digital Platforms, Marketing, Politics
“Pull people in” with this guide to the marketing use of Twitter that can help publishers or reporters think through deep engagement. A layered approach offers nuanced nuggets for a rich return.
Posted by Journalism Accelerator on June 15, 2012
Topics: Community, Resources, Revenue, Technology Tags: Community Engagement, Guide, How To, Marketing, Social Media, Twitter
Pitching an easy paywall platform. The pitch? The ability for you to run the dashboard with eight types of content to sell and eight different ways to sell it. What would your community choose?
Posted by Journalism Accelerator on March 26, 2012
Topics: Distribution, Experiments, Resources, Revenue Tags: Alternative Revenue, Content, Fundraising, Marketing, Paywall, Revenue
Looking for smart tips to produce "...traffic, links, subscribers, and a profit-generating website?" Copyblogger tutorials cover SEO, keywords, landing pages...all free.
Posted by Journalism Accelerator on February 24, 2012
Topics: Craft, Resources, Revenue Tags: Marketing, SEO, Training, Web Traffic, WordPress
For producers ready to take it to the next level, YouTube has created a playbook “that compiles important tips, best practices, and strategies to build greater audiences on YouTube.”
Posted by Journalism Accelerator on January 12, 2012
Topics: Craft, Distribution, Resources, Technology Tags: Audience Engagement, Best Practices, Content, How To, Marketing, Training, Video, YouTube
Chronicling “the economic evolution of digital content that is shaping the future of the media, information and entertainment industries,” paidContent is a one-stop info shop on content monetization.
Posted by Journalism Accelerator on January 12, 2012
Topics: Distribution, Resources, Revenue, Technology Tags: Advertising, Business of News, ContentNext, Digital Media, Digital Publishing, Entertainment, Guardian News, Marketing, Media Limited, paidContent, Rafat Ali, Revenue