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Across the field of journalism, the role of distribution in the flow of news and information has undergone a massive transformation. Media channels, publishers and reporters are testing new ways to distinguish the value of their content in an increasingly crowded environment. They are building new partnerships, expanding their social media strengths, reaching across multi-network services and focusing on mobile devices to distribute their products.

How could collaboration increase revenue in journalism?

Building from the energy of a MediaShift/UC Berkeley Investigative Reporting Project event, this post-conference conversation sparks exploration of the business side of collaboration in journalism.

Niche News Startups: How do you make it work financially?

What does it take for niche news publishers to make money in the digital world? Whether for or non-profit, what are realistic ways for startup news sites to bring in real revenue? Foundation support isn’t forever. Who or what will support in-depth journalism? And how? Join right in or for background check out the stories...

Local News Publishers: How do you make it work financially?

How do startup news publishers make an impact – and make money? Among the many local news businesses there are successes to mimic and struggles to overcome. Who or what will support the continued creation of news and sustain its quality? And how? Jump in to the conversation below! Looking for background? Feel free to...

What kind of election coverage do you want to bring to your community in 2012?

The 2012 elections are already underway. For many publishers, elections present an opportunity to cement community ties – to go beyond horserace coverage, to tap into local knowledge and to root out information people are hungry to have before voting. How can news sites best respond to community needs around the election? What tools, resources, and collaborations are worth trying? What financial and ethical questions around elections do publishers want answered? This question has a lot of answers—to view by way of RSS, click here.

What is the value of local TV news?

Despite the Internet’s adoption as a leading source of news and information, local TV stations still hold significant sway in the political and social discourse of communities large and small. In survey after survey, around 70% of Americans say they rely on their local TV brands for information about local weather, traffic and breaking news. With this, local stations are aggressively migrating to on-demand and mobile, restructuring models of content and production, breaking down the ad/edit wall further, downsizing, consolidating, and sharing or outsourcing reporting. What are the risks of major changes like station consolidation or pay-for-play ads? What innovations in local TV news hold the most promise to serve the public good?

Which #journalism hashtags on Twitter do you find most useful?

According to, the hashtag #journalism showed up on Twitter nearly 100 times in just an hour today. Other journalism hashtags we are learning from daily include #news, #journo, #hyperlocal and #journchat. What are some hashtags you think are useful when researching trends or journalism innovation on Twitter?

As mobile news consumption grows, how are news sites gearing up with a consistent user experience across technology devices?

News organizations are striving to find new ways to attract readers. The bar is high for savvy consumers, who don’t differentiate between the big brands and their preferred news sources. How are news innovators optimizing content for a great online and mobile experience?
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