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JA Resource Q&A: “Building a great community”

November 13, 2012 in Blog, Technology

Disqus is a third-party commenting platform, created in 2007 because the founders felt comment systems hadn’t evolved from the Internet’s early years. Disqus says it helps a range of customers “[f]rom small blogs to massive websites … build active communities.”

Journalism Accelerator

Having the option to comment on anything posted online seems ubiquitous and universal. But, as publishers covering local beats know well, there are many choices happening behind the scenes that affect how people experience online conversation, contribute to it and come to develop relationships as part of an online community on a given site.

Your choices could begin with something as simple as selecting options in a Word Press theme. As you grow and refine goals for the comment section of your site, you may begin to look at software that allows for more nuance and networking.

To discuss the pros and cons of commenting tools and learn more about how online conversation is evolving, we invited Disqus VP of Business Development Ro Gupta to share his insight and expertise. Disqus is the largest commenting system on the web, reaching over 700 million people per month, according to the company. This conversation is part of our series showcasing JA-curated resources designed to offer practical tips and useful insights to increase your yield and deepen your success.  Read the rest of this entry →