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Local news publishing: What’s needed to earn revenue?

Plenty of experience at play in today’s forum on increasing revenue for local news sites. The thread is still open and well worth a read. Here are some highlights: Of all the themes running through today’s conversation, I pick the word of the day as NEED. Start with this point from Dan Grech, news director of...

Publisher point-of-view: What’s your revenue story?

What paths to financial sustainability in local news publishing will emerge in 2012? Join in Feb. 28th and 29th to trade experience and compare your revenue mix with a wide range of publishers.

JA reports: TV forum results and what’s next

There is conversation for conversation’s sake, and there is conversation with purpose. JA forums are designed to be relevant, interesting, informative, and useful. In this final of three posts analyzing our recent forum on the Value of Local TV News, we explore a set of tangible artifacts we’ve distilled from the conversation, and envision how...

Engagement is not a spectator sport: Value of Local TV Report 2

Each JA forum comes to life through a community outreach campaign. In this post, we show how we do this engagement work. We hope you might be able to mulch some of this back into your own work – that this behind-the-scenes view inspires your own ideas on how to deepen your community relationships. First,...

Election 2012: Are local publishers the secret weapon?

What kind of 2012 election coverage do you want to bring your readers? Next week the JA presents a curated online forum designed to help maximize the yield of local election coverage by exploring tools, techniques and collaborations aimed at deeper community engagement. We’ll talk about money too – advertisers are increasingly training their campaign...

Forum First Takes: Local TV News

Got more to say about the value and potential of local TV news? The forum remains open. For some starter background, read this interview with Mark Platte, news director of Hawaii News Now, and this interview with Josh Stearns and Libby Reinish of Free Press/Change the Channels campaign. Last week we asked you: What is...

Local TV News: The beauty of immediacy

Despite the proliferation of online sources, most Americans still rely on the TV when they want local news. In Hawaii, Mark Platte plays a big role in creating that local news. As news director of Hawaii News Now, Platte oversees newscasts on three of the five stations with local newscasts. We  found Mark when we...

Local TV News: More potential than present value

Despite the proliferation of online sources, most Americans still rely on local TV to find out what’s happening in their communities, particularly during big, breaking news. But TV news is changing. Newsrooms are consolidating and stations downsizing. Some share or outsource reporting. We at the JA wondered how local TV has changed to inform and...

Community Publisher Profile: The Terminal, Birmingham, AL

An inside perspective from publisher Andre Natta on making the transition from a community news start up to a sustainable news business.

Tweetup 411: What they are & how they work

As many publishers are trying to figure out how to get 29 hours out of a 24 hour day, this post offers more context on how others are using Tweetups, and for those unfamiliar with what a Tweetup is, a general overview of how these things work, so you can assess if it may, or...
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