Welcome to Socialmedia.biz. We’re here for two related reasons:

• To help businesses and organizations achieve maximum impact with their social media strategy or campaigns.
• To highlight news, trends, tools and resources around social media, social networks and Web 2.0.

In 2007 Socialmedia.biz was named the #1 site covering the social Web. CNET named founder J.D. Lasica one of the top 100 media bloggers in the world after he launched Ourmedia.org (150,000 members), the first video hosting and sharing site.” Source: Social Media Biz

Social media isn’t just a marketing tool. It’s a philosophy and a way of engaging with stakeholders. It’s more than setting up a Facebook page. It’s about redefining how you do your work. The old model of doing business is disappearing and it’s no longer top-down. It’s not enough to delegate social media to an intern or even a consultant like myself. You need a game plan to incorporate it into all aspects of the organizational mission. When I talk to executives, they have their own set of priorities and social media can be jarring for them because it fundamentally shakes up how they do things. Change doesn’t come easy but when they see the lessons learned from successful organizations, they get excited about the possibilities.” Source: J.D. Lasica interviewed in Social Technology Review