You are browsing the archive for User-Generated Content.


December 29, 2011 in Craft, Resources, Technology

We believe CoveritLive allows for a new type of online reporting; it’s a great tool for providing your expert and in-depth commentary during an event, with the ability to interact in real-time with your readers through live polls, instant questions and multimedia. Here are a few of the many ways CoveritLive can be used to engage online audiences:

CoverItLive is a simple application that can be installed on a blog with an embed code. From the front end on the blog, readers can follow the reports on the time line. They can ask questions, give comments, or send files for example pictures. At the back end the blogger or reporter controls the process. He or she starts the reporting by typing messages on the time-line. This setup makes CoverItLive highly interactive and opens the road to real time messaging.

From the console there are lots of possibilities. For example adding photos or video; sending a news flash to the followers of the session; or doing a quick poll. A session on CoverItLive is also open to Twitter, meaning tweets can be published directly.

Adding a webcam is easy, and the followers can see what is happening on location…Generally CoverItLive works best when the news breaks so fast that it does not make sense to start traditional reporting on a website or blog. Good examples of interesting practices of live blogging were the shooting in Norway … or the tsunami in Japan.” Source: Memeburn

Google Moderator

December 28, 2011 in Distribution, Experiments, Resources, Technology

Google Moderator makes it easy to gather and prioritize questions or opinions on any topic from a group of people.

  • Users vote for the questions they care about
  • Collect questions in one place
  • Suitable for any event or gathering

Pricing details – Free for organizations using Google Apps “Add it now” will add this service into your control panel where you can continue the setup process.

Description – Keeping group discussions or Q&A sessions focused on important topics can be difficult. Google Moderator will help keep things on track by allowing users to both suggest questions and vote on others’ questions.

Everyone has a chance to propose questions and the questions are collected in one place. Users can individually vote up or down on the questions they feel strongly about. Questions can then be addressed in popularity order, providing the best chance to answer the questions that the audience cares the most about.

It is flexible enough to be suitable for anything from a lecture to a team meeting or as a research tool to gather popularity-ranked feedback. Google is using Moderator to organize Google Apps feature requests at” Source: Google Apps Marketplace


Using the Google Moderator: Google Moderator lets some people submit questions and lets other people rank the value of each question for an answer. Schools could use this approach to encourage students to submit questions and let their peers rank the question so the teacher could address the most popular questions first…

Once the service is installed, the moderator will create a series of questions, such as “Final Exam” or “Tuesday Lecture,” or whatever topic the moderator wants to collect questions for. The moderator can also allow anonymous questions to encourage more activity…or to link questions to the person submitting the question. Participants will then submit questions and vote on questions for popularity’s sake.

As more and more questions are fed into the Google Moderator, they’ll queue up for participants to review. New questions (questions that you’ve not seen before or voted on) will appear with a blue background. This helps new questions get some attention from participants and to show that new ideas are being submitted for review. Participants can also flag questions that aren’t appropriate for the conversation—though the question will remain until the moderator reviews and removes the flagged item.

Google Moderator can also be added to a page on a website. This allows participants some time to think of questions, add more questions via the Web, and vote on existing questions. Schools may also be interested in integrating Google Moderator with Presentations. This simplified view of Google Moderator is useful for live presentations as it’s a condensed version of the questions and it highlights the popular questions that have been submitted.” Source: InformIT

Community engagement: A practical conversation guide for newsrooms

October 7, 2011 in Community, Craft, Resources, Revenue

There is a general understanding among journalists these days that flourishing in today’s media landscape involves more interaction with and responsiveness to our communities. Community engagement is often cited in future-of-news conversations as a key to continued success. Nine out of 10 editors in a Spring 2011 Reynolds Journalism Institute survey said they were talking in their newsrooms about how to make the news more social and participatory. The survey reinforced, however, that editors aren’t sure what exactly that means or how to go about it.

This discussion guide is an attempt to help get folks started.

As part of my 2010-2011 RJI Fellowship (“Ditch the Lecture. Join the Conversation.”), I spent several months interviewing journalists about their changing relationships with their communities. I focused on their attitudes and actions toward their intended news consumers. Along the way, I took notes about the questions these journalists seemed to be pondering, and of the tips and strategies they shared with me. I grouped those strategies into three categories of engagement: outreach, conversation and collaboration.

You’ll find many of their ideas on the following pages, and I’m indebted to everyone who shared their time and expertise with me.” SourceReynolds Journalism Institute

2011 Journalist Engagement Survey

September 22, 2011 in Community, Craft, Resources, Revenue

While editors at U.S. daily newspapers overwhelmingly say they think audience engagement has become an important part of practicing journalism, they’re often not sure what that means or how to go about it. Many have yet to embrace tools that allow them to understand and interact with their audiences. Not even half of respondents said that they use social media to listen as well as share information, that they interact with readers in comments sections, or that they use their analytics reports to help make news decisions.

A telephone survey of 529 managing editors, executive editors, and editors of daily community newspapers in March, April and May of 2011, validated that audience engagement is on the minds of editors, and not just the editors I interviewed this year who are on the cutting edge of experimentation. Many acknowledged that their news processes need to be more social and collaborative, and some mentioned hiring people specifically with that in mind. The survey was administered by the Center for Advanced Social Research (CASR) of the Missouri School of Journalism.”

A resource for newsrooms: Measuring the success of audience engagement efforts

September 14, 2011 in Community, Craft, Resources, Revenue

Journalists have a lot to learn from other disciplines about tracking what works. We’re not used to gauging our success in ways more sophisticated than ratings or circulation numbers, and we’re behind the measurement curve. But these days, it’s hard to value what you can’t measure. And as newsrooms grapple with how to make room in tight budgets for audience engagement, it’s natural that they’d also wonder what the return on that investment might be.

With these issues in mind, a group of journalists invested in audience engagement gathered in early May at the Reynolds Journalism Institute to talk specifically about measurement ( Some of them were widely recognized experts. All were working to effect change in their traditional newsrooms or products. They came because they believe that as news organizations fight for survival, a more connected relationship with their communities should be valued, and therefore measured. They were joined by smart folks from other disciplines who shared their time to help guide the discussions and share their expertise.

Our multi-disciplinary group (see bios of some of the folks involved) focused our conversations around specific strategies for audience engagement, what their value is to the news organizations, and how the success of the efforts can be evaluated. We spent a day filling out a google spreadsheet together, and what you’ll find here is an edited version of that document. It’s not intended as a comprehensive guide to engagement, but instead as a sampling of practical ways to be strategic in our efforts.” Source: Reynolds Journalism Institute