Digital Training Comes of Age
Journos now need fluency in multimedia, data, entrepreneurship and social engagement. Use this report documenting the desire and payoff of training to build a professional development plan.
Journos now need fluency in multimedia, data, entrepreneurship and social engagement. Use this report documenting the desire and payoff of training to build a professional development plan.
A mobile platform aiming to up engagement, improve citizen reporting and increase revenue by building in ad space, verification tools, and automatic releases on content sent right to your system.
Competing on user engagement, connecting with readers to push stories forward, and a CEO learning the value of community news. Plus an initiative to end an information “ghetto.”
Go beyond the news industry for fresh insights on revenue and customer relationships. From the fashion world: “Make sure that you constantly have something to offer that people like.”
A deliberate experiment connecting professional journalists, citizens and whistle-blowers; a source of stories on corruption worldwide; potential inspiration for your own reporting and engagement.
“Pull people in” with this guide to the marketing use of Twitter that can help publishers or reporters think through deep engagement. A layered approach offers nuanced nuggets for a rich return.
How to tap into the powerful promise of social listening: Four essential steps and tools to support each that won’t break the bank.
What’s up and coming: the 2012 outlook for many things mobile are packed into this industry guide. Tips to stay ahead in mobile advertising, content, databases, and monetization.
Web-first and user-first strategies find success. And inspiration here from many sources: a major collaboration, thoughts on thriving in news, and a conversation on journalism and democracy.
Matter investigates iTunes as a pricing model for publishing, Buzzfeed and StumbleUpon find sharing behavior is driven by close friends and not influencers, and reflections from SXSW.